For more than 30 years, I’ve helped brands define environments, identities, and experiences—drawing on a foundation in publishing, advertising, storytelling, and design strategy. This is a curated view of the work and insights that guide my approach.

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Explore the key
milestones that have
shaped his career.
2025

MURO Creative Director at B+N

A bold yet refined way to define space, display products, and amplify brand storytelling.

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2023

GIRA Creative Director at B+N

The way we work has changed.
But the way we furnish offices hasn’t.
Until now.

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2025

A New Tool for Creatives Creative Director at B+N

AI doesn’t invent taste. It gives designers more room to explore it.

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2024

MORE THAN MERE NAME-DROPPING Creative Director at B+N

Every brand customizes our modular systems to fit their own personality. Here are just solutions that were translated to their own personae.

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2025

New Iconic Panels Creative Director at B+N

The classic Iconic Panels Collection reimagined with nods to the heroes of architecture and patterns found in nature.

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2021

SORBETTI 2.0 Creative Director at B+N

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Sorbetti 2.0 is the very definition of versatile, purposeful, and graceful shelving. With Sorbetti 2.0, the best qualities of the original system—mid-century modern styling and micro-adjustable internal hardware—remain and are elevated with integrated LED lighting and internal power.

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2019

A FEW PRESENTATIONS Creative Director at B+N

Here are a few examples of those that succeeded, those that didn’t... and some that were later resurrected by the client.

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2020

HIGH VOLUME HAND SANITIZERS Creative Director at B+N

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In today’s globalized and germ-conscious society, frequent hand cleaning is a new social responsibility and the availability of hand sanitizer is now a standard expectation among consumers everywhere. Here is a solution that imbues sleek design with s smile.

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2018

IN SITU Creative Director at B+N

Excerpts from B+N's 2019 design book B+N In Situ, this gallery of images gives a robust overview of B+N's Systems, and their versatility and easy integration into major categories of design projects.

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2016

SYSTEM 1224 Creative Director at B+N

Choice is ultimately what’s on offer with System 1224. Taking design cues from the elegance and simplicity of International Style, this modular shelving system’s clean lines, rectilinear forms, and electrified features allow System 1224 to either take center stage or recede into the background of any commercial, workplace, or hospitality project. Interchangeable components make installation and reconfiguration of displays easy and tool-free, giving the user the opportunity to quickly grow and change a project with seasons, moods, and styles of the moment. And it pairs effortlessly with other B+N systems to create a wholly bespoke look.

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2014

FORTINA LAUNCH Creative Director at B+N

A groundbreaking product revolutionizes the building materials market in North America, reshaping how architects and designers integrate the aesthetic of wood into their projects.

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2015

INFUSED VENEER Creative Director at B+N

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Creating strong graphic presentation with scale, the warmth of the real wood grain is delicately apparent through the imagery. on Infused Veneer. This imbues the panels with a mellow, dimensional feel.

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2007

ICONIC PANELS Creative Director at B+N

Inspired by world-renowned artists, natural elements, and international design movements, the Iconic Panels collection brings a fresh solution to the wallcoverings market, re-inventing an age-old technique used in cabinet door manufacturing.

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2005

SCISSY Creative Director at B+N

With its tight look of milled
and extruded aluminum,
Scissy takes minimal
aesthetics and maximum
versatility to
shop interiors
and windows.

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2002

SORBETTI Creative Director at B+N

With Infused Veneer Panels, nothing is lost. The warm, textural element of wood grain and depth of color of dye are in perfect harmony within these panels, creating a timeworn but durable look for walls, standalone fixtures, and casework. Other B+N systems, like Puck and System 1224, can easily integrate with these panels for exceptional merchandise display.

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2004

Palm Café Creative Director at B+N

Before there were iPhones and Galaxies, Palm Inc. held the world of digital communications, literally, in the Palm of their hand. Here is a look at how they employed their own retail strategies.

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1998

SORBET ACRYLIC Creative Director at B+N

Sorbet acrylic was created to bring colorful, soft, and glowing hues to life by sandblasting colored sheets if acrylic, leading to a collaboration with a major manufacturer for a durable cell-cast acrylic collection never before seen in the market.

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2001

POG Creative Director at B+N

With the clean lines,and simple click-lock
installation, Pog and MiniPog create versatility and organized presentation with a simple, modernist aesthetic.

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1996

PUCK Creative Director at B+N

Puck is a new classic that combines all the versatility expected from a panel-based system, but with a simpler, more modern look.

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2003

GIANT PEG Creative Director at B+N

The ubiquitous pegboard, but playfully oversized.

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1994

JOINS B+N AS CREATIVE DIRECTOR

As Creative Director for over 30 years, Kevin has been instrumental in grown the business to over $50M, with an esteemed brand recognition within the design vertical. Here's some promoti0onal videos and recognition.

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